Artificial intelligence will be in all areas of our lives in a couple of years, and marketing is no exception. This should not be scary. We should see opportunities in each new technology and use it to our advantage. The use and development of technologies for writing different texts has become especially noticeable.
Today, we will discuss a new product called AI Text Humanizer — a tool that can change AI-generated text into one that systems find challenging to distinguish from human-written text. The product is a cool web development offered by the Smodin company. We believe it is impossible without influencing SEO and content marketing. Let’s figure it out and understand whether this influence will be positive.
What is AI Text Humanizer
The product called Humanizer is a tool designed to rewrite text written by artificial intelligence. The finished material becomes more natural, lively, and readable.
The new text variant will include:
- More natural phrases and sentences.
- Consideration of context and style.
- Adding emotions, doubts, or humor.
- Avoiding repetitions and robotic structures.
The main goal is to remove monotony and repetition, make the language closer to humans, and preserve intonations and cultural subtext.
Well-known content generators like GPT, Claude, or Gemini write mostly competent and structured text. However, you probably noticed its repetition and monotony. Humanizer eliminate these shortcomings. Is everything as smooth as it sounds at first glance? Let’s figure out how such content affects website promotion.
Influence on SEO: Content With a “Human Face”
Understanding whether the site can break through the bottom of the search results after the mass publication of such articles is essential. What are the risks? Can a specialist benefit from such content? Practice and facts say the following:
- Improvement of behavioral factors. Every marketer learns and evaluates three indicators: time spent, depth of entry to the site, and bounce rate. The text made by AI Humanizer can now hold the reader’s attention, make them want to read to the end, and increase trust in the information. This improves all indicators of the quality of the stay on the website.
- Avoiding sanctions from search engines. Google and similar ones do an excellent job of recognizing AI content. A critical moment occurred in 2023 when Google announced that it approves using AI. However, marketers need to pay attention to the quality and usefulness of content. The intelligent AI Humanizer helps pass the “quality filter” because it generates a natural and engaging rewrite.
- Uniqueness and adaptability. Most AI texts do not suit us as readers with their repetitiveness and templates. The new tool makes materials more unique, writes a variety of phrases, and tests stylistic techniques. This approach is essential for SEO (avoiding duplicates) and from the standpoint of brand tone.
The above shows that the tool can and should be used for SEO purposes. It will not harm the website in any way. On the contrary, if used wisely, it will make the materials even more interesting. And filling sections with content will become much faster.
Impact on Marketing: Emotions, Trust, and Conversion
We thought about the following. If the product is great for SEO, will the tool negatively affect marketing? Almost all copywriters are waiting for management to allow artificial intelligence to write or process articles actively. However, it is worth considering other possibilities of an AI text humanizer. What exactly will happen if you systematically implement it in your marketing strategy:
- Increased engagement. Articles should not inform but quickly and emotionally engage readers. People should read to the end and follow the links if there are any. AI Humanizer helps add emotional triggers, jokes, or questions for reflection, soft wording, and storytelling elements to the text. Accordingly, the texts become more human, evoke emotions in the reader, and direct interaction with the brand.
- Consistency with the brand voice. A business’s primary task is to create a brand book and consider a unique communication style—youth slang or a formal business tone. AI Humanizer can currently adjust the material to any tone of voice. You will be able to unite all communication channels, from landing pages to letters in a mailing list.
- Increasing conversion. The most crucial goal of a marketer is to lead a person to purchase or take specific actions that affect the commerce of a project. For instance, it can be placing an order, subscribing, or clicking on a link or button. Lively, interesting, and captivating texts inspire more trust and inclination to your desired action.
- Scalability of personalization. With this product, you can generate and improve different materials for various audiences. This is important in email marketing, advertising campaigns, and articles for multiple media.
Even in marketing, you can get countless benefits from the tool. You need to use it correctly so that it brings only benefits.
Potential Risks and Limitations
Along with all the factors that will positively affect your business, some nuances are worth paying attention to. We like to evaluate each topic or product from different angles.
Don’t forget about the potential risks of using AI Humanizer:
- Loss of the unique author’s style. This situation can happen if you rely only on AI tools. Ultimately, any client’s approval must pass through human hands.
- Ethical issues. Let’s consider whether it is worth informing the reader that AI processed the text. If you know that the reaction may be negative, then today no one obliges you to mention that the article was written using AI.
- Errors of perception. Artificial intelligence is a constantly learning tool. It is also prone to mistakes, although not often. For example, it can misinterpret the cultural subtext.
If specialists always supervise the work, the product will bring undeniable benefits.
Conclusion
After analyzing experts’ opinions and different sources, we can conclude that each product can be used wisely and for the company’s benefit.
AI Text Humanizer is a modern and powerful tool. Even today, it is already changing the rules of working with SEO and marketing. You can create content that meets the requirements of search engines and truly appeals to people.
You can achieve your marketing goals with their help, for example, by forming the tone of voice for all communication channels, captivating the reader, and encouraging them to take action.
